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  Start-Up Direct Selling Companies  
 


The excitement, the exhilaration, the possibilities - we've been there. Many members of the DSS Team were there on day one of a new direct selling party plan company. We understand the many hats that must be worn by those pioneering the company.

If you're a start-up company in the direct selling industry using the party plan method...

Let us help you...

  • Articulate your vision and mission.
  • Define your brand - including your unique selling proposition - and properly present it in all your marketing materials and at all touch points.
  • Review or develop your business plan.
  • Develop a strategic marketing plan.
  • Build a budget.
  • Assist in the design and/or sourcing of your products.
  • Design tracking of key business metrics.
  • Develop a hostess Plan and all related marketing collateral materials
  • Present your compensation plan in training materials and marketing collateral materials.
  • Determine initial staffing requirements and plan for growth.
  • Conceive initial sales force recruiting strategies and create all the collateral marketing materials.
  • Create training manuals, videos and audios for your new sales reps.
  • Develop website content for -
    - Sales force intranet
    - Sales force personal websites
    - Corporate website
  • Produce your print communications (newsletters, etc.) for -
    - Sales force
    - Retail customers and hostesses
  • Create your Sales Force recognition/awards programs.
    - First 30-60-90 days program
    - Monthly achievements
    - Annual achievements
    - Career advancement
  • Develop incentive trip contests
  • Produce your catalog
    - Layout
    - Copywriting
    - Photography direction
    - Editorial content
    - Print production.
  • Create compelling print and email based promotional campaigns, including all collateral marketing materials, to drive:
    - Recruiting
    - Sales force productivity
    - Sales force retention
  • Develop exciting and inspired regional meetings.
  • Create exciting motivational audios and videos to continue training your sales force and to enhance your connection with them.
  • Produce your convention
    - Core message development
    - Speech writing
    - Scripts
    - Presentations
    - Training
    - Announcements.
  • Create leadership training events.

 
 

Dreams come a size too big so that we can grow into them.

(Josie Bisset)

 
   
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