The excitement, the exhilaration, the possibilities
- we've been there. Many members of the DSS Team were
there on day one of a new direct selling party plan
company. We understand the many hats that must be
worn by those pioneering the company.
If you're a start-up company in the direct selling
industry using the party plan method...
Let us help you...
- Articulate your vision and mission.
- Define your brand - including your unique selling
proposition - and properly present it in all your
marketing materials and at all touch points.
- Review or develop your business plan.
- Develop a strategic marketing plan.
- Build a budget.
- Assist in the design and/or sourcing of your products.
- Design tracking of key business metrics.
- Develop a hostess Plan and all related marketing
collateral materials
- Present your compensation plan in training materials
and marketing collateral materials.
- Determine initial staffing requirements and plan
for growth.
- Conceive initial sales force recruiting strategies
and create all the collateral marketing materials.
- Create training manuals, videos and audios for
your new sales reps.
- Develop website content for -
- Sales force intranet
- Sales force personal websites
- Corporate website
- Produce your print communications (newsletters,
etc.) for -
- Sales force
- Retail customers and hostesses
- Create your Sales Force recognition/awards programs.
- First 30-60-90 days program
- Monthly achievements
- Annual achievements
- Career advancement
- Develop incentive trip contests
- Produce your catalog
- Layout
- Copywriting
- Photography direction
- Editorial content
- Print production.
- Create compelling print and email based promotional
campaigns, including all collateral marketing materials,
to drive:
- Recruiting
- Sales force productivity
- Sales force retention
- Develop exciting and inspired regional meetings.
- Create exciting motivational audios and videos
to continue training your sales force and to enhance
your connection with them.
- Produce your convention
- Core message development
- Speech writing
- Scripts
- Presentations
- Training
- Announcements.
- Create leadership training events.
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